Music Video Evaluation

Tion Wayne Ft Afro B - Bae Evaluation  

The main purpose for our music video was to entertain the youths of today, we had two couples in the video as it was made by two rappers talking about there relationships. 

The target audience for our music video are for young adults and teenagers who aspire to be or live the lifestyle of the two artists, the young generation today would love to live the way he lives as he drives fancy cars and live a fancy life. On the other hand we have the females of our generation who listen to songs like this and expect most of the lyrics to become true, they want a boyfriend in their life so they can feel like they live the same live or they could relate to the song. 

We had various ideas and plans for this specific video however it didn’t turned out as fully planned as time wasn’t on our side. We didn’t have long to record and also edit the footage. Our main original plan was to record many scenes in different location to make the video stand out and look very sophisticated and somehow cute. Overall our video looked very sophisticated as it was filmed in our final destination which was Canary Wharf. We filmed most of it there as it was our best location.  

 we done a lot of good things which I could say was our strengths, we was all well organized when doing he pre-production as everyone had one task to complete. We worked well when recording as there was no discussion or confusion in our group.  

However on the other hand we did have a small weakness which was when recording our video we had a lack of footage that had us lip syncing the song so therefore we had to use other random clips to cover it up and put it in that specific place.  

To be honest I think our biggest strength was editing as it was really simple to just cut and place the clips in the location matching the song, we added the song to the timeline first than proceeded in with the editing as it was easier to do  

We had very good audience feedback. The audience liked our idea overall some said we should have not used many transition as it was too much however mostly everyone really enjoyed it and said they love the location for this song and loved the way it was structured, meaning the way the clips were inserted. We also had feedback where people said that we should have done more clips whilst we was lip syncing the song, further more our project came out very well.